

CrossedDesign
Crossed Design
Internship | 2019
BRANDING COLLATERAL DESIGN
Branding Collateral Design for Crossed Design, a Design Thinking led innovation consultancy. They love working at the intersection of Design, Strategy, and Technology and facilitate clients in using design strategies and thinking skills to create and design innovative products and meaningful experiences and services.
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The task was to create a visiting card with a fun outlook. The client wanted the card to consist of the brand colours (white, yellow and black) and the language minimal yet playful.
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(Graphic Design & Illustration)
Over view + Role
DURATION
Aug 2018 - Oct 2018
TOOLS
Adobe Illustrator, Adobe Photoshop
PLATFORM
TEAM
Senior Designers, Nikita Roy

DETAILS
Font Details - UBUNTU
Colour - Yellow (#fcd52f), Black (#000000), White (#111111)
Creating the visiting card, I opted to play with shapes and the orientation of the logo inculcating some fun typographic elements while keeping the layout clan and minimal as desired by the client. The team opted for a clean white front with an asymmetrically balanced logo and a yellow back with a quirky 'HELLO' to greet and meet!
Hello..

Design Iterations
